Add luxurious bounce, swing and movement to blonde locks with the joico blonde life brilliant tone violet smoothing foam; a whisper-light hair foam with a dual-action styling breakthrough that instantly tones blonde hair, banishing brassiness in a single application.
infusing strands with ultra-hydrating monoi and tamanu oils, the weightless foam formula smooths and polishes each individual hair fibre, lending a frizz-free finish that shows off vibrant blondness like never before.